Marketing operations coordinator
The Marketing Operations Coordinator is responsible for coordinating and executing brand campaigns, managing operational marketing requirements, and overseeing associative and institutional sponsorships.
Main Duties and Responsibilities:
- Campaign Coordination - Manage and monitor brand campaigns with agencies, ensuring alignment with brand strategy and execution at restaurant level.
- Restaurant Liaison - Act as the central contact for restaurant teams, addressing marketing needs and ensuring delivery of tailored solutions.
- Sponsorship Management - Oversee associative and institutional sponsorship requests, evaluate opportunities, and coordinate sponsorship activations.
- Consumer Complaints - Analyse consumer complaints, producing monthly dashboards for restaurants and proposing corrective actions.
- Sales & Budget Reporting - Track and report sales vs. budget, highlighting gaps and opportunities for improvement.
- Distribution Channel Reporting - Monitor and report on sales performance across distribution channels, identifying trends and areas for growth.
- Competitor Analysis - Conduct regular competitor analysis to inform strategic and operational decisions.
- Promotional Material & Athlete Support - Coordinate the ordering, delivery, and tracking of promotional material and sponsorship kits.
Profile:
- Bachelor’s degree in marketing, Business Administration, or related field.
- 4–6 years in marketing operations, sponsorship, or brand activation.
- Experience with agency management and consumer-facing brands (QSR, retail, FMCG preferred).
- Must possess a valid car driving license.
Key Competencies:
- Ability to work independently and in a team environment.
- Strong organisational and project management skills.
- Excellent written and verbal communication (French & English)
- Strong analytical and problem-solving skills.
- The ability to adapt to changing circumstances, be flexible and open-minded, and find new and creative solutions.